Find
value in unexpected places.
Introducing:
Biddable Assets Media Optimization Manager
A customizable & actionable algorithm platform for large-scale biddable media advertising investments.
Empower media optimization at scale, while minimizing operational complexity & burden.
Powered by AI machine-learning.
Why We've Built Media Optimization Manager
The average Fortune 500 advertiser runs thousands of campaigns daily in hundreds of markets globally. Making it nearly impossible to ensure quality and effectiveness of every execution and impression.
That's because managing media objectives, collaborating with partners, integrating technologies and the like can be simply non-sustainable without centralization and more than often leads to missed opportunity, inefficiency and waste.
Custom algorithms & AI machine learning that makes governance & optimization actionable, reliable & sustainable.
Intelligence at scale
Media Optimization Manager Highlights
Centralize & execute media investment & optimization strategies at scale.
Work across different markets, brands, campaigns, ad groups, key data sources, teams and partners—all from one place
Customize KPI and modeling
to make media
work smarter.
Tailor media strategies to business types and business need states, and create biddable media strategies that go beyond just basic media performance metrics.
Gain control,
not just transparency.
Advanced or custom-trained models with superior algorithm abilities, so that you can put real marketing, auction, and data sciences into biddable media—when and where you need it
